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Pro Sports International has continued its recent renovations of Pro Shops across the UAE with The Els Club in Sports City the latest to undergo an impressive transformation, following on from the upgrade of the Abu Dhabi Golf Club Pro Shop and the opening of Golf Superstore in Mall of the Emirates earlier this year.
As well as the Swing Easy hardware store on the driving range, which opened in 2020, the club also offer a state-of-the-art Pro Shop, which stocks a number of the hottest products on the markets, including including the Titleist Vokey Design SM9 Wedges and PING G425 driver as well as an extensive range of premium and fashionable apparel from brands such as Ralph Lauren, Footjoy, Peter Millar and KJUS.
The recent renovations have made the store accessible while freeing up additional space for plenty more products for us weekend warriors across the UAE.
The store also offers a best-in-class custom fitting service, which uses the latest technology, including TrackMan 4 and the brand’s fitting equipment that they’re provided with.
“We’ve got a great store down here at The Els Club and we’re really pleased with the recent renovations,” said Alex Mickleburgh – Retail Manager & Custom Fit Specialist.
“We’re really looking forward to welcoming down our regular customers and getting their thoughts on the upgraded store as well as customers who may have never visited us before. We cater for every type of golfer, from professionals to those who have just started their journey in the game – no matter what your needs, the team and I have it covered.”
The latest Rogue ST Drivers represent a breakthrough in driver performance. Callaway’s industry-leading innovations, including Tungsten Speed Cartridge, Jailbreak Speed Frame, and an A.I. designed Flash Face are engineered for maximum speed with exceptional levels of forgiveness.
In the G425 hybrids, two shared PING innovations known as Facewrap and Spinsistency combine to deliver more distance and spin predictability for carrying trouble and hitting greens. A tungsten sole weight increases the MOI in the stainless-steel heads for added forgiveness.
With 40% more tungsten and advanced Max Impact Technology, T300 irons can improve your launch, distance and shot making while providing maximum forgiveness. All in a premium chrome head with the size and shape to give you the confidence to play your best golf.
SM9’s new grooves are cut to the edge to maximize spin. Each Vokey wedge is 100% inspected for utmost quality and performance, and a localized heat treatment is applied to the impact area to double the durability of the groove.
These designs represent a combination of standard-setting favorites like the Anser and newer, tour-inspired models like the DS72, the choice of multiple-time winner Viktor Hovland. A premium level of precision and detail, each precisely milled and carefully crafted from forged 303 stainless steel.
To book a custom-fitting with Alex or to learn more about the products on offer at the Els Club please email alex@prosports.ae or send him a message on Instagram #swingeasy_dxb